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International Tourism Reisinger, Yvette, PhD (Temple University, USA) 1.º edición
International Tourism
Reisinger, Yvette, PhD (Temple University, USA)
Over the years there has been a considerable interest in the cultural aspects of tourism such as the impacts of culture on tourism planning, development, management, and marketing. This title gives a coverage of cross-cultural issues and behavior in tourism. It illustrates how international cultural differences influence travel decision-making.
416 pages, 1, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 30 de marzo de 2009 |
| ISBN13 | 9780750678971 |
| Editores | Taylor & Francis Ltd |
| Páginas | 460 |
| Dimensiones | 192 × 234 × 23 mm · 820 g |
| Lengua | Inglés |