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Open Innovation: The New Imperative for Creating and Profiting from Technology Henry William Chesbrough First Trade Paper edition
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Open Innovation: The New Imperative for Creating and Profiting from Technology
Henry William Chesbrough
Shows how companies can use their business model to identify an enlightened role for R&D in a world of abundant information, manage and access intellectual property, advance their current business, and grow their future business. This book shows how open innovation can unlock the latent economic value in a company's ideas and technologies.
227 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 1 de abril de 2003 |
| ISBN13 | 9781578518371 |
| Editores | Harvard Business Review Press |
| Páginas | 227 |
| Dimensiones | 166 × 240 × 26 mm · 587 g |
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