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![Cover for Bertrand Pellegrin · Branding the Man: Why Men Are the Next Frontier in Fashion Retail (Hardcover Book) [1st edition] (2009)](https://imusic.b-cdn.net/images/item/original/638/9781581156638.jpg?bertrand-pellegrin-2009-branding-the-man-why-men-are-the-next-frontier-in-fashion-retail-hardcover-book&class=scaled&v=1409774019)