Cathy N Davidson

Now You See It: How the Brain Science of Attention Will Transform the Way We Live, Work, and Learn Cathy N Davidson

Publisher Marketing: When Cathy Davidson and Duke University gave free iPods to every member of the incoming freshman class in 2003, they didn t expect the uproar that followed. Critics called it a waste: what educational value could a music player have for college kids? Yet by the end of the year, Duke students had found academic uses for the new devices in virtually every discipline. The iPod experiment proved to be a classic example of the power of disruption a way of refocusing attention to illuminate unseen possibilities. Using cutting-edge research on the brain, Davidson shows how the phenomenon of attention blindness shapes our lives, and how it has led to one of the greatest problems of our historical moment: although we blog, tweet, and text as if by instinct, far too many of us still toil in schools and workplaces designed for the last century, not the one we live in. To change this, we must ask ourselves critical questions: How can we redesign our schools to prepare our kids for the challenges they ll face as adults? What will the workers and workplaces of the future look like? And how can we learn to adapt to life changes that seem almost too revolutionary to contemplate? Davidson takes us on a tour of the future of work and education, introducing us to visionaries whose groundbreaking ideas will soon affect us all. "Now You See It" opens a window onto the possibilities of a world in which the rigid ideas of the twentieth century have been wiped away and replaced with the flowing, collaborative spirit built into the very design of the Internet." Review Citations: Books & Culture 03/01/2013 pg. 30 (EAN 9780143121268, Paperback) Publishers Weekly 10/31/2011 (EAN 9781455816309, Compact Disc) Publishers Weekly 05/30/2011 (EAN 9780670022823, Hardcover) - *Starred Review Kirkus Reviews 08/01/2011 (EAN 9780670022823, Hardcover) New York Times Book Review 10/16/2011 pg. 12 (EAN 9780670022823, Hardcover) Contributor Bio:  Davidson, Cathy N Cathy N. Davidson served as the first Vice Provost for Interdisciplinary Studies at Duke University from 1998 until 2006 where she helped create the Center of Cognitive Neuroscience. She currently co-directs the annual HASTAC/MacArthur Foundation Digital Media and Learning competitions. She has published more than a dozen books including Closing: The Life and Death of an American Factory and The Future of Thinking. Contributor Bio:  Merlington, Laural Laural began working in regional theater as an actor at the age of 17. She has done over 20 years of stage work, and 16 years of audio book narration, having narrated over 100 titles in all genres. In addition, Laural has directed well over 100 audio titles, providing expertise on both sides of the microphone. In acknowledgement for years of excellence at her craft, Laural has received AudioFile's 'Earphones Award' many times over.