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Essentials of Strategic Management: The Quest for Competitive Advantage
John Gamble
Offers an understanding of essential strategic management concepts and analytic tools. This title simplifies the task of demonstrating student learning through course embedded assessment. It is suitable as the theoretical foundation of a teaching approach, incorporating a business strategy simulation.
480 pages, col. Illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 16 de febrero de 2010 |
| ISBN13 | 9780071220811 |
| Editores | McGraw-Hill Education - Europe |
| Páginas | 480 |
| Dimensiones | 203 × 254 × 23 mm · 1,03 kg |
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