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Brand Warfare: 10 Rules for Building the Killer Brand David D'Alessandro Ed edition
Brand Warfare: 10 Rules for Building the Killer Brand
David D'Alessandro
Hailed by "BusinessWeek", "Wall Street Journal Business" and "New York Times Business" as a bestseller, this book provides the strategic ammunition needed to win.
240 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 16 de septiembre de 2002 |
| ISBN13 | 9780071398503 |
| Editores | McGraw-Hill Education - Europe |
| Páginas | 240 |
| Dimensiones | 157 × 227 × 13 mm · 302 g |
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