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The Expert's Edge: Become the Go-To Authority People Turn to Every Time
Ken Lizotte
Provides action steps to help you become the go-to individual in your area of expertise. This title explains the Five Pillars of Thoughtleadership - developing original research, public speaking, media exposure, building a web presence, and publishing - which are requires to making and sustaining status as the expert in a field or business.
266 pages, black & white illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 16 de febrero de 2008 |
| ISBN13 | 9780071495677 |
| Editores | McGraw-Hill Education - Europe |
| Páginas | 266 |
| Dimensiones | 163 × 239 × 22 mm · 568 g |