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The Sponsorship Seeker's Toolkit Kim Skildum-Reid 2 Revised edition
The Sponsorship Seeker's Toolkit
Kim Skildum-Reid
Offers an approach to securing, retaining and managing sponsorship. This book covers such areas as: sponsorship and the Internet; sponsorship and loyalty marketing; helping the sponsor to sell the sponsorship internally; and, surviving a downturn in sponsorship. It is accompanied by a CD that contains a proform sponsorship agreement.
216 pages, Mixed media
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 1 de noviembre de 2002 |
| ISBN13 | 9780074712214 |
| Editores | McGraw-Hill Education - Europe |
| Páginas | 216 |
| Dimensiones | 200 × 238 × 13 mm · 508 g |
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