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International Marketing Pervez Ghauri 4.º edición
International Marketing
Pervez Ghauri
Presents an introduction to international marketing has been thoroughly revised, updated and developed throughout to reflect the most recent developments in today's dynamic business environment.
682 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 16 de enero de 2014 |
| ISBN13 | 9780077148157 |
| Editores | McGraw-Hill Education - Europe |
| Páginas | 682 |
| Dimensiones | 262 × 197 × 22 mm · 1,21 kg |
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