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Marketing Principles Pride, William (Texas A&M University) 2.º edición
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Marketing Principles
Pride, William (Texas A&M University)
Perfect for students of all backgrounds and interest levels, this second edition of Marketing Principles combines a thorough overview of essential marketing principles with a visually engaging, reader-friendly presentation. With Student Access 12 Months. Lukas Uni of Melbourne; Outi Niininen is at La Trobe University.
640 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 19 de agosto de 2014 |
| ISBN13 | 9780170254793 |
| Editores | Cengage Learning EMEA |
| Páginas | 640 |
| Dimensiones | 211 × 276 × 21 mm · 1,25 kg |
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