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The Oxford Handbook of Strategy: Volume One: Strategy Overview and Competitive Strategy - Oxford Handbooks Faulkner
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The Oxford Handbook of Strategy: Volume One: Strategy Overview and Competitive Strategy - Oxford Handbooks
Faulkner
Presents an analysis of how thinking on strategy has evolved and what are the likely developments. "Volume One" focuses on two major areas: first, the different approaches to strategy, and secondly, the development of competitive or business unit strategy, where the pursuit of sustainable competitive advantage is the key objective.
538 pages, numerous figures and tables
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 13 de febrero de 2003 |
| ISBN13 | 9780198782551 |
| Editores | Oxford University Press |
| Páginas | 538 |
| Dimensiones | 179 × 250 × 36 mm · 1,08 kg |
| Editor | Campbell, Andrew (, Director, Ashridge Strategic Management Centre) |
| Editor | Faulkner, David O. (, University Lecturer in Strategy, Said Business School, University of Oxford) |
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