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Unconventional Methodology in Organization and Management Research Alan Bryman
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Unconventional Methodology in Organization and Management Research
Alan Bryman
Most researchers in organization and management studies keep to the same traditional research methods-like surveys and interviews. But research participants are now suffering from 'survey fatigue', and using the same old methods runs the risk of generating the same findings. This book encourages the development of unconventional methodologies.
320 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 22 de marzo de 2018 |
| ISBN13 | 9780198796985 |
| Editores | Oxford University Press |
| Páginas | 320 |
| Dimensiones | 157 × 234 × 17 mm · 484 g |
| Editor | Bryman, Alan (Emeritus Professor, Emeritus Professor, University of Leicester School of Business) |
| Editor | Buchanan, David A. (Emeritus Professor, Emeritus Professor, Cranfield University School of Management) |
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