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Business Strategy: Managing Uncertainty, Opportunity, and Enterprise Spender, J.-C. (Kozminski University, Kozminski University, Research Professor)
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Business Strategy: Managing Uncertainty, Opportunity, and Enterprise
Spender, J.-C. (Kozminski University, Kozminski University, Research Professor)
Emphasising that firms face uncertainties and unknowns, this book argues that the core of strategic thinking and processes rests on the organization and its leaders developing newly imagined solutions to the opportunities that these uncertainties open up. It presents new approaches for managers, consultants, strategy teachers and students.
352 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 30 de enero de 2014 |
| ISBN13 | 9780199686544 |
| Editores | Oxford University Press |
| Páginas | 340 |
| Dimensiones | 157 × 240 × 25 mm · 675 g |
| Lengua | Inglés |
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