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Marketing Through Turbulent Times Jenny Darroch
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Marketing Through Turbulent Times
Jenny Darroch
Marketing Through Turbulent Times offers a range of tools, principles and approaches for decision makers who want to lead their organization toward a robust future by ensuring that their marketing strategies are not only relevant for today's difficult environment but will also lay the foundation for innovative growth opportunities.
192 pages, 5 black & white tables, 8 figures
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 23 de octubre de 2009 |
| ISBN13 | 9780230237308 |
| Editores | Palgrave Macmillan |
| Páginas | 176 |
| Dimensiones | 163 × 244 × 15 mm · 453 g |
| Lengua | Inglés |
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