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Managing Innovation: Cases from the Services Industries National Academy of Engineering
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Managing Innovation: Cases from the Services Industries
National Academy of Engineering
Presents case histories that focus on service industries and the technologies that drive them. This book covers innovations, such as Federal Express's system for package tracking, Citicorp's development of the Automated Teller Machine, AT&T's experience with mobiles, the New York Stock Exchange's development of electronic trading, and more.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 1988 |
| ISBN13 | 9780309039260 |
| Editores | National Academies Press |
| Páginas | 224 |
| Dimensiones | 152 × 229 × 25 mm · 301 g |
| Editor | Guile, Bruce R. |
| Editor | Quinn, James Brian |
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