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Strategy & Tactics of Pricing Thomas T. Nagle
Strategy & Tactics of Pricing
Thomas T. Nagle
A Guide to Growing More Profitably. This book offers a guide to pricing analysis and strategy development. Featuring an expanded discussion of big data analytics, and new chapter on pricing in special situations, a new companion website rounds out this classic for all students of pricing.
352 pages, NO
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 17 de noviembre de 2017 |
| ISBN13 | 9780367247218 |
| Editores | TAYLOR & FRANCIS |
| Páginas | 352 |
| Dimensiones | 150 × 220 × 10 mm · 585 g (Peso (estimado)) |
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