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Brand Activism: Advertising and the Ethics of Visibility - Routledge Critical Advertising Studies Marco Scalvini
Brand Activism: Advertising and the Ethics of Visibility - Routledge Critical Advertising Studies
Marco Scalvini
This book critically examines how brands determine the visibility of social issues through their advertising practices, informing the ways we are persuaded to feel, think, and act as consumers and citizens.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 20 de julio de 2026 |
| ISBN13 | 9780367616601 |
| Editores | Taylor & Francis Ltd |
| Páginas | 118 |
| Dimensiones | 150 × 220 × 10 mm · 230 g |