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Managerial Economics: A Strategic Approach Waschik, Robert (La Trobe University, Australia) 2 Rev edition
Managerial Economics: A Strategic Approach
Waschik, Robert (La Trobe University, Australia)
This second edition of a successful textbook builds on the solid grounding of the previous edition and its introduction of the key pillars of game theory into managerial decision-making. Taking an international perspective, the book reflects cutting edge developments in economics such as behavioural economics and auction theory and shows how these can be applied in the workplace.
400 pages, 83 black & white illustrations, 22 black & white tables, 2 black & white halftones, 81 bl
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 22 de marzo de 2010 |
| ISBN13 | 9780415495172 |
| Editores | Taylor & Francis Ltd |
| Páginas | 400 |
| Dimensiones | 175 × 244 × 22 mm · 646 g |
| Lengua | Inglés |