Research Methods for Strategic Management - Giovanni B. Dagnino - Libros - Taylor & Francis Ltd - 9780415506304 - 3 de junio de 2016
En caso de que portada y título no coincidan, el título será el correcto

Research Methods for Strategic Management 1.º edición

Precio
Mex$ 1.748
sin IVA

Pedido desde almacén remoto

Entrega prevista 7 - 23 de jul.
Añadir a tu lista de deseos de iMusic

The field of strategic management has developed significantly since its birth from "business policy" and "business planning" in the 1960s. Pioneering studies were essentially normative, prescriptive and often based on in-depth case studies. The evolution of strategic management into a respected field of academic study resulted from the adoption of research methods previously employed in economics. Today, research in strategic management is likely to employ a mixture of methods which can be confusing to researchers new to the field.

This book provides the reader with a broad introduction to the array of qualitative and quantitative research methods required to investigate strategic management. Throughout the book, strong emphasis is placed on practical applications that transcend the mere analysis of the theoretical roots of single research methods. The underlying result is a book that encourages and aids readers to "learn by doing" - in applying the implications of each chapter to their own research.

This text is vital reading for postgraduate students and researchers focused on business strategy.


392 pages, 42 black & white illustrations, 30 black & white tables, 42 black & white line drawings

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 3 de junio de 2016
ISBN13 9780415506304
Editores Taylor & Francis Ltd
Páginas 392
Dimensiones 235 × 155 × 27 mm   ·   608 g
Lengua Inglés  
Editor Cinici, Maria Cristina (University of Catania, Italy)
Editor Dagnino, Giovanni B. (University of Catania, Italy)

Mere med samme udgiver