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Explorations in Consumer Culture Theory - Routledge Interpretive Marketing Research 1.º edición
Explorations in Consumer Culture Theory - Routledge Interpretive Marketing Research
This book elaborates on the interdisciplinary field of consumer culture theory; recognizing the dynamics of accommodation and resistance that characterize the individual’s relationship with the market.
240 pages, 10 black & white illustrations, 1 black & white tables, 5 black & white halftones, 5 blac
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 18 de noviembre de 2008 |
| ISBN13 | 9780415776400 |
| Editores | Taylor & Francis Ltd |
| Páginas | 224 |
| Dimensiones | 241 × 162 × 19 mm · 514 g |
| Lengua | Inglés |
| Editor | Fischer, Eileen (York University, Canada) |
| Editor | Sherry, John F. (University of Notre Dame, USA) |