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Segmentation, Revenue Management and Pricing Analytics Bodea, Tudor (University of Groningen, Netherlands) 1.º edición
Segmentation, Revenue Management and Pricing Analytics
Bodea, Tudor (University of Groningen, Netherlands)
This book guides students and professionals in identifying and exploiting revenue management and pricing opportunities to improve profit in different business contexts, using relevant concepts and quantitative methods.
265 pages, 7 black & white illustrations, 69 black & white tables, 58 black & white line drawings
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 12 de marzo de 2014 |
| ISBN13 | 9780415898331 |
| Editores | Taylor & Francis Ltd |
| Páginas | 266 |
| Dimensiones | 175 × 246 × 18 mm · 482 g |
| Lengua | Inglés |