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Marketing Communications Eagle, Lynne (James Cook University, Australia) 2.º edición
Marketing Communications
Eagle, Lynne (James Cook University, Australia)
Marketing communication is a dynamic industry, which continues to change and adapt to new technologies, media consumption patterns and communication interfaces between marketers and their target markets.
394 pages, 38 Line drawings, black and white; 26 Tables, black and white; 64 Illustrations, black an
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 23 de septiembre de 2020 |
| ISBN13 | 9780429447044 |
| Editores | Taylor & Francis Ltd |
| Páginas | 402 |
| Dimensiones | 246 × 174 × 24 mm · 724 g |
| Lengua | Inglés |