Recomienda este artículo a tus amigos:
Scenarios in Marketing: From Vision to Decision Gill Ringland
Precio
Mex$ 869
sin IVA
Pedido desde almacén remoto
Entrega prevista 20 de ago. - 7 de sep.
Recibe notificaciones sobre nuevos lanzamientos de Gill Ringland
Nuestros clientes opinan:
Añadir a tu lista de deseos de iMusic
Scenarios in Marketing: From Vision to Decision
Gill Ringland
You've chosen this book. Which probably means you're a marketer, you've heard of scenarios and you want to know what they can do for you. Can they help with everyday marketing issues like brands, channels and relationships? The answer is yes. Rooted in customer needs, scenarios bridge the gap between corporate strategy and marketing tactics.
244 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 1 de noviembre de 2006 |
| ISBN13 | 9780470032725 |
| Editores | John Wiley & Sons Inc |
| Páginas | 248 |
| Dimensiones | 237 × 162 × 28 mm · 480 g |
| Lengua | Inglés |
