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The Economic Theory of Product Differentiation John Beath
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The Economic Theory of Product Differentiation
John Beath
There are few industries in modern market economies that do not manufacture differentiated products. This book provides a systematic explanation and analysis of the widespread prevalence of this important category of products. Particular attention is paid to the distinction between horizontal and vertical differentiation as well as to the related issues of product quality and durability.
216 pages, 77 line diagrams
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 22 de febrero de 1991 |
| ISBN13 | 9780521335522 |
| Editores | Cambridge University Press |
| Páginas | 216 |
| Dimensiones | 153 × 229 × 18 mm · 323 g |
| Lengua | Inglés |
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