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Geodemographics for Marketers: Using Location Analysis for Research and Marketing - Marketing Science Barry Leventhal
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Geodemographics for Marketers: Using Location Analysis for Research and Marketing - Marketing Science
Barry Leventhal
Learn how to apply geodemographics in any sector with this practical guide, featuring useful case studies throughout from both users and agencies in the field.
232 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 26 de enero de 2016 |
| ISBN13 | 9780749473822 |
| Editores | Kogan Page Ltd |
| Páginas | 232 |
| Dimensiones | 233 × 158 × 14 mm · 362 g |
| Lengua | Inglés |
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