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Predictive Analytics for Marketers: Using Data Mining for Business Advantage Barry Leventhal
Predictive Analytics for Marketers: Using Data Mining for Business Advantage
Barry Leventhal
Understand how to apply predictive analytics to better manage a company and its resources more effectively, with this revolutionary book for marketing professionals.
272 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 3 de febrero de 2018 |
| ISBN13 | 9780749479930 |
| Editores | Kogan Page Ltd |
| Páginas | 272 |
| Dimensiones | 235 × 158 × 20 mm · 430 g |
| Lengua | Inglés |
Ver todo de Barry Leventhal ( Ej. Paperback Book )