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The Marketing Complex: Why Modern Marketers Need to Manage Multiplicity Giles Lury
The Marketing Complex: Why Modern Marketers Need to Manage Multiplicity
Giles Lury
Benefit from a unique examination of the over-simplification of marketing, and learn how to take a more multi-dimensional approach to branding.
192 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 3 de septiembre de 2017 |
| ISBN13 | 9780749481124 |
| Editores | Kogan Page Ltd |
| Páginas | 192 |
| Dimensiones | 234 × 159 × 11 mm · 302 g |
| Lengua | Inglés |
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