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Marketing Wireless Products Sarah-Jayne Gratton
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Marketing Wireless Products
Sarah-Jayne Gratton
Provides a comprehensive insight into the world of wireless technology marketing. This book is based upon the rationale that technology marketing, and in particular wireless technology marketing, has always proved somewhat paradoxical to those working within the industry.
288 pages, Illustrated
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 11 de marzo de 2004 |
| ISBN13 | 9780750659369 |
| Editores | Taylor & Francis Ltd |
| Páginas | 288 |
| Dimensiones | 156 × 234 × 19 mm · 530 g |
| Lengua | Inglés |
| Editor | Gratton, Dean A. |
| Editor | Gratton, Sarah-Jayne |
