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How to Conduct Telephone Surveys Linda B. Bourque 2 Revised edition
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How to Conduct Telephone Surveys
Linda B. Bourque
Shows readers how to develop and administer telephone surveys, and prepare the results for analysis. This book explains the different kinds of telephone surveys, how to determine which telephone data collection method to use, and how to design and administer the questionnaires. It includes examples and checklists.
344 pages, Illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 14 de enero de 2003 |
| ISBN13 | 9780761925910 |
| Editores | SAGE Publications Inc |
| Páginas | 344 |
| Dimensiones | 152 × 228 × 19 mm · 540 g |
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