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Product Planning Essentials Kenneth Kahn 2.º edición
Product Planning Essentials
Kenneth Kahn
This book addresses the interdisciplinary nature of product development and product management. Instructors, students, and practitioners will benefit from chapters on design and legal considerations, expanded discussion of global considerations, and product planning best practice, all new to this edition.
280 pages, black & white illustrations
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 15 de mayo de 2011 |
| ISBN13 | 9780765626080 |
| Editores | Taylor & Francis Ltd |
| Páginas | 280 |
| Dimensiones | 229 × 154 × 17 mm · 410 g |
| Lengua | Inglés |