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Winning Elections with Political Marketing Philip Davies 1.º edición
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Winning Elections with Political Marketing
Philip Davies
Looks at the election process on both sides of the Atlantic, providing an insight into how modern political communication and marketing strategies are used in the United States and the United Kingdom. This book is suitable for political practitioners, researchers, and scholars, candidates seeking political office, lobbyists, and others.
254 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 14 de junio de 2006 |
| ISBN13 | 9780789033697 |
| Editores | Taylor & Francis Inc |
| Páginas | 254 |
| Dimensiones | 150 × 220 × 20 mm · 630 g |
| Lengua | Inglés |
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