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Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever Jeff Fromm Special edition
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Marketing to Millennials: Reach the Largest and Most Influential Generation of Consumers Ever
Jeff Fromm
Your core customer base is about to be made up of the generation you don't understand, and perhaps not even like. Will you connect with them or lose them--with your business not far behind?
224 pages, illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 2 de julio de 2013 |
| ISBN13 | 9780814433225 |
| Editores | HarperCollins Focus |
| Páginas | 224 |
| Dimensiones | 155 × 232 × 20 mm · 362 g |
