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Cosmetic Claims Substantiation Aust, Louise (Hill Top Research Inc, Scottsdale, Arizona, USA) 1.º edición
Cosmetic Claims Substantiation
Aust, Louise (Hill Top Research Inc, Scottsdale, Arizona, USA)
Shows how to validate scientifically the marketing claims of chemically stable and well-balanced products to withstand adequately the challenge of competitors and government regulators. This book describes techniques for substantiating properties, such as moisturization, mildness, conditioning and cleansing, and the performance of deodorants.
280 pages, illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 6 de octubre de 1997 |
| ISBN13 | 9780824798550 |
| Editores | Taylor & Francis Inc |
| Páginas | 280 |
| Dimensiones | 162 × 232 × 20 mm · 524 g |
| Lengua | Inglés |
| Editor | Aust, Louise B. |