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Tourism SMES, Service Quality and Destination Competitiveness Eleri Jones
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Tourism SMES, Service Quality and Destination Competitiveness
Eleri Jones
This book focuses in on the dominant role of SMEs (small and medium-sized enterprises) in the tourism and hospitality industry. It explores their impact on consumer perceptions of a destination, drawing on examples of small hotels, guesthouses, cafes and restaurants. This edited collection of international papers fully explores the dynamics SMEs.
400 pages, Illustrations
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 9 de junio de 2005 |
| ISBN13 | 9780851990118 |
| Editores | CABI Publishing |
| Páginas | 400 |
| Dimensiones | 172 × 244 × 31 mm · 1,02 kg |
| Editor | Haven-Tang, Claire (University of Wales Institute, Cardiff, UK) |
| Editor | Jones, Eleri (Cardiff School of Management, UWIC / Cardiff, Wales, UK) |
