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From Global to Metanational: How Companies Win in the Knowledge Economy Yves L. Doz 1st edition
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From Global to Metanational: How Companies Win in the Knowledge Economy
Yves L. Doz
Offers a blueprint for companies ready to embrace the globalization challenge. This book introduces a different kind of company - the metanational. It outlines how managers can build a metanational advantage for their own organizations and draws from the experiences of metanationals such as, ARM, Acer, and Nokia.
258 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 1 de noviembre de 2001 |
| ISBN13 | 9780875848709 |
| Editores | Harvard Business Review Press |
| Páginas | 258 |
| Dimensiones | 162 × 241 × 2 mm · 550 g |
| Lengua | Inglés |
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