Dot Zen 2.0 - on Marketing, Social Media, Technology, Public Relations, Human Capital & Leadership - Seamus Phan - Libros - McGallen & Bolden PR Corporation - 9780983505815 - 11 de febrero de 2013
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Dot Zen 2.0 - on Marketing, Social Media, Technology, Public Relations, Human Capital & Leadership

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A business management primer based on field experience of Seamus Phan and contributions from Ter Hui Peng. This book is an extension to the original Dot Zen book published in 2003. This book carries more insights and experience on leadership, human capital, branding, customer service, sales, marketing, public relations, social media, mobile apps, and interactive multimedia, with a focus on field-tested experience and tactics. This is targeted at small business owners, business executives, and marketers who want to build their brands in the marketplace.

Medios de comunicación Libros     Hardcover Book   (Libro con lomo y cubierta duros)
Publicado 11 de febrero de 2013
ISBN13 9780983505815
Editores McGallen & Bolden PR Corporation
Páginas 256
Dimensiones 150 × 19 × 225 mm   ·   512 g
Lengua Inglés  

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