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The Lean Approach to Digital Transformation: From Customer to Code and From Code to Customer Yves Caseau
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The Lean Approach to Digital Transformation: From Customer to Code and From Code to Customer
Yves Caseau
The approach proposed in this book is based on the Lean Startup approach, according to an extended vision that combines Design Thinking and Growth Hacking. Companies must become truly "customer-centric", from observation, listening to co-development.
288 pages, 15 Line drawings, black and white; 15 Illustrations, black and white; 15 Line drawings, b
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 6 de mayo de 2022 |
| ISBN13 | 9781032225029 |
| Editores | Taylor & Francis Ltd |
| Páginas | 226 |
| Dimensiones | 150 × 220 × 20 mm · 620 g |
| Lengua | Inglés |
| Traductor | Markham, Gail |
