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Strategic Management for Tourism, Hospitality and Events Evans, Nigel G. (Teeside University, UK) 4.º edición
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Strategic Management for Tourism, Hospitality and Events
Evans, Nigel G. (Teeside University, UK)
Strategic Management for Tourism, Hospitality and Events is the must-have text for students approaching this subject for the first time. It introduces students to fundamental strategic management principles in a Tourism, Hospitality and Events context and brings theory to life by integrating a host of industry-based case studies.
784 pages, 94 Tables, black and white; 91 Line drawings, color; 91 Illustrations, color
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 24 de enero de 2024 |
| ISBN13 | 9781032331836 |
| Editores | Taylor & Francis Ltd |
| Páginas | 796 |
| Dimensiones | 176 × 245 × 40 mm · 1,56 kg |
