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Gastronomic Tourism Experiences and Experiential Marketing
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Gastronomic Tourism Experiences and Experiential Marketing
This book examines and offers insights into original, transdisciplinary, conceptual, and methodological perspectives on gastronomic tourism experiences from both tourists and service providers’ perspectives. It is essential read for undergraduate and postgraduate students of Tourism, Hospitality, Management, Consumer Behaviour.
146 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 26 de agosto de 2024 |
| ISBN13 | 9781032412849 |
| Editores | Taylor & Francis Ltd |
| Páginas | 146 |
| Dimensiones | 150 × 220 × 10 mm · 290 g |
| Lengua | Inglés |
| Editor | Dixit, Saurabh Kumar (North Eastern Hill University, India) |
| Editor | Prayag, Girish |
