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The Handbook of Personalized Persuasion: Theory and Application - Routledge International Handbooks
The Handbook of Personalized Persuasion: Theory and Application - Routledge International Handbooks
The Handbook of Personalized Persuasion provides the most comprehensive and state-of-the-art review of the expansive literature on personalized messaging in persuasion.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 19 de julio de 2026 |
| ISBN13 | 9781032431444 |
| Editores | Taylor & Francis Ltd |
| Páginas | 450 |
| Dimensiones | 150 × 220 × 10 mm · 870 g |
| Editor | Luttrell, Andrew |
| Editor | Petty, Richard E. |
| Editor | Teeny, Jacob D. |