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Strategic Decision Making in the Arts: Case Studies in Arts and Cultural Entrepreneurship - Discovering the Creative Industries Beckman, Gary D. (North Carolina State University, USA)
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Strategic Decision Making in the Arts: Case Studies in Arts and Cultural Entrepreneurship - Discovering the Creative Industries
Beckman, Gary D. (North Carolina State University, USA)
For entrepreneurs in the creative fields, decision making is both a necessity and an art. Applying creativity to strategic decisions requires skills developed over time. This textbook provides arts entrepreneurship students a series of case studies centering on decision-making models applicable to launching and sustaining arts businesses.
336 pages, 12 Tables, black and white; 15 Line drawings, black and white; 15 Illustrations, black an
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 26 de agosto de 2024 |
| ISBN13 | 9781032539584 |
| Editores | Taylor & Francis Ltd |
| Páginas | 278 |
| Dimensiones | 150 × 220 × 20 mm · 453 g |
| Lengua | Inglés |
