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Marketing in Developing Nations: Contemporary Developments, Cases and Problems in Africa, Asia and the Middle East - Routledge Studies in Marketing
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Marketing in Developing Nations: Contemporary Developments, Cases and Problems in Africa, Asia and the Middle East - Routledge Studies in Marketing
The developing markets of Africa, Asia and the Middle-East are quickly becoming the future of world economic and trade development. They are affluent in terms of population, resources, and market expansion with rising interests of the EU, USA and multi-national corporations in the region.
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 21 de mayo de 2026 |
| ISBN13 | 9781032578477 |
| Editores | Taylor & Francis Ltd |
| Páginas | 122 |
| Dimensiones | 150 × 220 × 10 mm · 260 g |
| Editor | Oniku, Ayodele C. (University of Lagos, Nigeria) |
