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Issues of Political Marketing: East European Perspective
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Issues of Political Marketing: East European Perspective
Examining the evolution of political marketing in Central and Eastern Europe, this book delivers a snapshot into both the campaign strategies and the triumphs and trials facing democratic progress in this complex political landscape. The chapters were originally published as a special issue of the Journal of Political Marketing.
111 pages
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 30 de agosto de 2024 |
| ISBN13 | 9781032664958 |
| Editores | Taylor & Francis Ltd |
| Páginas | 110 |
| Dimensiones | 150 × 220 × 20 mm · 380 g |
| Lengua | Inglés |
| Editor | Eibl, Otto |
| Editor | Gregor, Milos |
| Editor | Newman, Bruce I. (DePaul University, USA) |
