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Behavior Space: Play, Pleasure and Discovery as a Model for Business Value Alexander Manu
Behavior Space: Play, Pleasure and Discovery as a Model for Business Value
Alexander Manu
Behavior Space proposes that corporations do not design products or services anymore: they design behavior spaces. Facebook is not a product, not a technology, but a behavior space. Innovation is the creation of a new behavior space. The product or service is simply the catalyst that enables a new behavior space to emerge. The size of the behavior
256 pages
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 24 de junio de 2024 |
| ISBN13 | 9781032837321 |
| Editores | Taylor & Francis Ltd |
| Páginas | 248 |
| Dimensiones | 150 × 220 × 10 mm · 520 g |
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