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Customer Relationship Management in the Digital Age G. Shainesh
Customer Relationship Management in the Digital Age
G. Shainesh
Customer Relationship Management in the Digital Age charts the concepts, strategies, benefits, and technologies of CRM in an evolving and increasingly digital business landscape. It empowers readers to use CRM to forge enduring customer connections, optimize experiences, and drive loyalty across diverse industries and markets.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 12 de junio de 2025 |
| ISBN13 | 9781032854380 |
| Editores | Taylor & Francis Ltd |
| Páginas | 238 |
| Dimensiones | 150 × 220 × 20 mm · 620 g |
| Lengua | Inglés |