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Storytelling in Management Practice: Dynamics and Implications - Routledge Studies in Management, Organizations and Society Stefanie Reissner
Storytelling in Management Practice: Dynamics and Implications - Routledge Studies in Management, Organizations and Society
Stefanie Reissner
This book offers a critical investigation of storytelling in management practice. Specifically, it examines the factors that have been shown to influence the effectiveness of storytelling as a means of managerial communication within an organization and provides a range of novel insights into how storytelling is understood and employed.
194 pages, 4 Illustrations, black and white
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 14 de octubre de 2024 |
| ISBN13 | 9781032928357 |
| Editores | Taylor & Francis Ltd |
| Páginas | 194 |
| Dimensiones | 150 × 220 × 10 mm · 360 g |