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Principles of Marketing for a Digital Age Tracy L. Tuten 3 Revised edition
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Principles of Marketing for a Digital Age
Tracy L. Tuten
Unlock the essential concepts, theories, and frameworks for marketing in the digital age with this award-winning textbook, which explores the skills needed to thrive as an ethical, socially-conscious marketer in today’s ever-evolving digital landscape.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Publicado | 2 de diciembre de 2025 |
| ISBN13 | 9781036201104 |
| Editores | SAGE Publications Ltd |
| Páginas | 496 |
| Dimensiones | 150 × 220 × 20 mm · 1,24 kg |
| Lengua | Inglés |
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