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Digital Assistants in Online Retail Shopping: Enhancing Customer Experience Singh, Chetanya (ABV-Indian Institute of Information Technology and Management, Gwalior)
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Digital Assistants in Online Retail Shopping: Enhancing Customer Experience
Singh, Chetanya (ABV-Indian Institute of Information Technology and Management, Gwalior)
This book tackles a critical paradox in contemporary e-commerce: despite rapid proliferation of AI-powered digital assistants—from chatbots to voice-enabled shopping tools like Alexa and Siri—consumer adoption remains surprisingly low.
| Medios de comunicación | Libros Hardcover Book (Libro con lomo y cubierta duros) |
| Pendiente de lanzamiento | 2 de noviembre de 2026 |
| ISBN13 | 9781041381983 |
| Editores | Taylor & Francis Ltd |
| Páginas | 180 |
| Dimensiones | 150 × 220 × 20 mm · 395 g (Peso (estimado)) |
