Understanding Multinationals from Emerging Markets - Alvaro Cuervo-cazzura - Libros - Cambridge University Press - 9781107698321 - 16 de julio de 2015
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Understanding Multinationals from Emerging Markets

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In this book, a distinguished group of researchers provide a state-of-the-art analysis of emerging market multinationals (EMNCs). They tackle fundamental theoretical questions and assess the unique strategies and behavior of successful EMNCs. Scholars and graduate students, as well as consultants of multinational companies, will find this book of interest.


344 pages, 16 b/w illus. 18 tables

Medios de comunicación Libros     Paperback Book   (Libro con tapa blanda y lomo encolado)
Publicado 16 de julio de 2015
ISBN13 9781107698321
Editores Cambridge University Press
Páginas 344
Dimensiones 152 × 230 × 18 mm   ·   510 g
Lengua Inglés  
Editor Cuervo-Cazurra, Alvaro (Northeastern University, Boston)
Editor Ramamurti, Ravi (Northeastern University, Boston)

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