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Innovation Management: Effective strategy and implementation Goffin, Keith (Cranfield School of Management, UK) 3.º edición
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Innovation Management: Effective strategy and implementation
Goffin, Keith (Cranfield School of Management, UK)
Innovation Management provides a concise and practical approach to developing and implementing strategies. Covering the tools needed to develop and apply effective strategies to improve performance in both service and manufacturing companies, it is an excellent resource for students and managers alike.
440 pages, 96 figures, 10 black & white halftones, 36 tables
| Medios de comunicación | Libros Paperback Book (Libro con tapa blanda y lomo encolado) |
| Publicado | 4 de noviembre de 2016 |
| ISBN13 | 9781137373434 |
| Editores | Bloomsbury Publishing PLC |
| Páginas | 448 |
| Dimensiones | 177 × 234 × 23 mm · 902 g |
| Lengua | Inglés |
